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Vision & Mission

Vision

To be recognized globally as a producer of world-class steel.

To attain 2 million tons per annum steel manufacturing capacity & produce steel at international standards of cost & quality.

To develop Pan-India brand loyalty for “FRIENDS STEEL”.
To integrate production facilities to have a better grip on quality and costs.
To be counted among top 5 steel brands known for quality and premium services in India.
To associate with quality conscious producers pan-India to make Friends Steel available locally to customers across India.
To diversify into different segments related to steel.
To broaden the portfolio of products offered under the brand umbrella of “Friends Steel”.
Partnering with customers and understanding their needs to achieve higher levels of customer satisfaction.
To develop customer centered values in employees and facilitate them to excel in their professional, personal & social life.
To be proactive in conserving environment, maintaining higher level of safety and addressing social concerns.